Our Story

It all started in late April 2009 - cycling home from work one day, road was a little wet, traffic was banked up. I made my way alongside a bus through an intersection... then it all happened... all of a sudden a person ran out from in front of the bus! Of course I couldnt pull up in 1.5m when going at 25km/h so down I went. Long story short - few hundred dollars in bike parts, neck injury, days off work. He decides to falsify his police statement (he ran against the red man!) and I'm up creek with no witnesses. Hence the need for a camera!

So I started looking for suitable cameras - three requirements in mind:

  • Waterproof - Must be usable on a rainy day
  • Hi Def - Just to give me a bit more of an edge to catch a numberplate or any detail
  • Cheap - I dont want to lose a few hundred $ if there's another stack
I spent a few weeks searching & the best product was the Otek DVS, so I had to find a way to mount it.

I then started learning how to make moulds and cast parts, it took around 9 months of testing to work out the weak points of the camera and the best methods of mounting. I had to minimise the shake & wobble, yet still make it easy to remove the camera when needed.

Then I started putting up some videos and posting on forums to show what I achieved along the way and found the results were quite respectable and others wanted the same thing!

With my "results" videos up on YouTube I managed to get an appearance on Channel 9's 60minutes, then Kerri-Anne, and a few quick Radio chats on 2UE. All fun and games to get my head on TV, and it proved that it is vital to have footage!

I then started to think about going more commercial as there was definitely demand for the units and I had produced some results that were clearly superior to other solutions out there - and at a fraction of the cost, a lot of work was needed to make it viable - it had to become light weight, quick to manufacture, minimum number of parts. So after probably a few hundred hours of work and constant refinement of the mount, coupled with lots of testing on the roadie during my daily commute a final design was completed. Its taken close to 6 months to get it to a "production" stage.

So it is finally ready for sale! Hopefully it might help a few others get out of sticky situations (hopefully nothing too serious) and might also be a decent tool recreationally for the weekend riders looking for some footage of their rides. Either way my aim is to get the best results from a cheap package - to make videoing your ride accessible to all.

We're still very small & everything is 100% Australian Made, owned, designed from start to finish